Communication is a tough business. You can craft your message. You can select your words. You can work on inflection and delivery. If it’s printed material, you diligently work on type face and word spacing and all the cool graphic things. But there is a time when certain things are out of your control.

Some people are just going to look for any chance to roast you over what you said or how you said it. There are people in all of our lives who play the role of the eternal antagonist. They want nothing more than to stir the pot. While others have circumstances in their lives that act like those machines at the eye doctor that filter how we see what’s clearly right in front of us. When scenario “A” happens it changes how we see life in comparison to scenario “B.” So the point here is to not over worry about someone’s interpretation of something you did not communicate in the first place.

Acknowledging that some things eventually will be outside of your ability to control however does not give you the excuse to not do your due diligence. While certain things are out of our control, much of the art of communication is very much in our control. It is the responsibility of the communicator to, well communicate effectively and efficiently and eloquently.

I recently was sent an image of a church’s graphic material. It took about half a second for me to see that someone didn’t do their homework very well. While the message communicated was very much right on, there was an unintended snag in their communication. Whoever hung the banners below didn’t understand a cultural nuance in our society. Now I will warn you that if you are easily offended, then you will likely take offense at the image. I am using it as an example that sometimes innocent communication, when lazily put in front of an audience, can speak an unintentional message.

The image is telling us that this church values friends, teaching and worship. But if you look at the way they are set side by side, you’ll notice that the letters at the top are W.T.F.

That abbreviation is not exactly what this church was going for I am very certain. But when we fail to thoroughly look at our message we run the risk of doing exactly what happened here. We can communicate a message that is completely inappropriate without even knowing it. For those of you who don’t know what the three letters mean, you’re probably way better off! Let’s just say it’s not a message most churches would like hanging over their entry doors.

So what do we do with this? Simple, slow down. Get a second set of eyes or ears on the message you’re bringing. Whether it’s in a church or a small business or in front of massive crowds or even just a group of family and friends – what you say and how you say it communicates a lot about the care you give to your message.

Communication is totally out of your hands once it’s been received by someone else, so take your time to make sure what you’re about to say is what you really want to say.